We use it every day — but do we really know it? Google its part of life but so much of it remains a mystery. Lying on the Beach’s Lois Whitman Hess and Steve Greenberg go behind the Google curtain with Google expert and digital marketing expert Bruce Mishkin. You’ll never see Google the same way ever again.
In this episode Lois Whitman-Hess and Steve Greenberg are Lying On The Beach On Camera with the CEO behind the social media marketing app Ripl.
Clay McDaniel is the CEO of Seattle-based Ripl, Inc.
Ripl is a year-round, 24/7 affordable social media tool allowing small businesses to develop animated content for a strong social media presence.
Sort of what WordPress is to setting up a blog, Ripl is to video content creations.
Simply put, Ripl is like the Swiss Army Knife of content creation and distribution for small businesses.
It’s all about helping small business make a BIG impression on social media.
You may have seen one and not even known it and now Peacock, NBC’s new streaming channel has a series called “The Capture” — it is all about how an incriminating security video might actually be fake video.
So how do we know what to believe? That brings us to Peter Sisson and YAZA, a new platform that authenticates the place, time, and creator of each video. Yaza calls it “Certified Reality.”
Peter Sisson is one the brains behind Yaza. He is product-focused entrepreneur who has started 4 other companies. Peter also volunteers his time as a mentor to other startup’s through the European Innovation Academy. Last year Peter was named among the 23 most powerful LGBTQ people in technology by Business Insider.
With too many years in business of new products, Lois Whitman-Hess and Steve Greenberg make a case for turning to experts to pitch your new product.
Eli Packouz (pronounced Pack-ow-z) of Instafloss in North Miami is an inventor— and we love inventors— From music to household appliances, if Eli sees a need he doesn’t sleep until he’s made a better mousetrap. His latest invention is really going to surprise you. He invented what he calls a faster and more perfect water flosser. In just 10 seconds, Eli says your mouth will be cleaner than it’s ever been before. Is that statement — Floss or the Tooth???
Let’s find out
Steven Ekstract is a Licensing Guru— He is the Brand Director for Informa Markets Global Licensing Group which encompasses, Licensing Expo Las Vegas, Brand Licensing Europe, Licensing Expo China, Licensing Expo Japan, Licensing Leadership Summit and License Global. Prior to his role, Brand Director, Ekstract was Co Founder and Publisher of License Global for 20 years.
So Steve— first question— please explain to our viewers— what is licensing?
Join us for our new video show, Lying on the Beach On Camera with Steve and Lois. The new show can be found on our Lying on the Beach YouTube Channel. Listen to the audio on your favorite podcast site.
ZOOM Etiquette — We are all Zooming– but do you know the do’s and don’ts to a proper Zoom? Lois, Steve and David give you the ZOOM-etiquette low down in this edition of LOBOC (Lying On The Beach On Camera) Powered by HANDLNewYork.com.
View the video on the Lying on the Beach YouTube page.
Call or write to your local congressmen, mayors and governors to demand the antibody tests now. Help save lives and jobs.
Antibody testing is all about finding out who has had the virus and who is now immune to another infection (at least for a few months— maybe much longer). This information would allow millions of Americans folks to get back to work and/or fight the virus on the frontlines.
Steve Greenberg and Lois Whitman-Hess, co-hosts of “Lying on the Beach,” interviewed Dr. Susan Malinowski, a Vitreoretinal Surgeon, on this topic because she just published an opinion piece on why the Federal Government needs to immediately roll-out a National COVID-19 Antibody Test.
You can find it on the Medium website – Eight Ways to Smash, not Just Flatten, the Coronavirus Curve
Dr. Malinowski is an inventor and partner in Retina Consultants of Michigan. She does research, writes, and lectures worldwide on new treatments for blinding retinal illnesses. She is also a patent holder and inventor of the Rollababy (a combination stroller/ suitcase), Pre-stick (a caliper that eases pain during intraocular injections), and an instrument used to deliver medications under the Retina during retinal surgery.
Retinal work is all about dealing with infections. In fact, retina doctors were among the first to identify COVID-19.
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