Why Can’t Companies “Pitch” Their Own Products?

Lying on the Beach On Camera with Steve Greenberg and Lois Whitman-Hess

With too many years in business of new products, Lois Whitman-Hess and Steve Greenberg make a case for turning to experts to pitch your new product.

Why Can’t Companies “Pitch” Their Own Products?

 
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Will the Coronavirus Kill The Airlines, Hotels, and the Cruise Industries?

Lying on the Beach’s Steve Greenberg and Lois Whitman-Hess hit it big by securing an interview with the most knowledgeable expert in the travel industry to detail what is going to happen next as the Coronavirus pandemic progresses.

Peter Greenberg is a multiple Emmy award-winning investigative reporter and producer, Peter Greenberg.  Peter is Steve’s brother from another mother (not really)— and he is America’s most recognized and honored travel news journalist. Known in the travel industry as “The Travel Detective,” Peter is the Travel Editor for CBS News, appearing routinely on CBS This Morning.

The consummate insider on reporting the travel business as news, Peter Greenberg hosts the PBS television show The Travel Detective with Peter Greenberg.

“Lying on the Beach” is sponsored by HANDLstick, the most important accessory for your smartphone.

Will the Coronavirus Kill The Airlines, Hotels, and the Cruise Industries?

 
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Is Journalism Dead? Our podcast guest thinks it may not be dead, but it might be on life support

We would need this entire podcast to properly introduce our guest today on “Lying on the Beach.” For the last 40 years, Ray Elman, currently founding Editor in Chief of Inspicio, has been at the forefront of both the editorial and art worlds. Podcast Co-hosts, Steve Greenberg, a TV personality, and Lois Whitman-Hess, a PR counselor, interviewed Ray, about the state of journalism and why it’s not getting the respect it so richly deserve.

To appreciate the comments Ray is going to make you have to appreciate the quality work he has done in his career. In 2015, Ray founded the Inspicio arts publication platform, which is sponsored by FIU | CARTA.  Inspicio provides in-depth, high-quality insights into all arts disciplines with a focus on Miami and South Florida. The publication is famous for its video interviewing technique and for mixing famous authors with student writers.

Elman also co-founded Provincetown Arts magazine and Cincinnati Arts magazine. Ray was also a pioneer  in the digital communication industry, first as the National Director of Creative Services at Coopers & Lybrand (now PricewaterhouseCoopers) and as the co-founder of Streamline Communications, which is now a public company called Bridgeline Digital. He was also a founder of Cambria Interactive at Cambria Consulting.

In addition, Elman has sustained a successful life-time career as a visual artist. Four of his large scale mixed-media portraits (Pulitzer Prize recipients Stanley Kunitz, Jhumpa Lahiri, Alan Dugan, & U.S. Poet Laureate Robert Pinsky) are included in the permanent collection of the Smithsonian National Portrait Gallery. His work is exhibited in museums, galleries and private collections all over the world.  

Is Journalism Dead? Our podcast guest thinks it may not be dead, but it might be on life support

 
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